Quick Read: Post-pandemic, managers have abandoned the deliberate connection practices that worked during COVID, returning to KPI-focused communication when employees need connection most. The result? Passionate people go quiet, engagement drops to 10-year lows, and workplace loneliness costs employers $154 billion annually. The fix isn't complex, but it requires managers to reconnect work to purpose and acknowledge individual stressors, not just organisational ones.
What's happening:
Employee engagement hit 31% in 2024, the lowest in a decade
Only 30% of employees feel connected to their company's mission
Lonely employees are 7x more likely to disengage and 3x more likely to underperform
Managers face the same pressures, creating a cycle where disconnection perpetuates itself
The solution lies in deliberate communication that connects work to purpose, not office mandates
During the pandemic, leaders had no choice but to be intentional.
Daily morning check-ins became standard. Managers took genuine interest in wellbeing, knowing lockdowns and stress put people at risk. Meetings prioritised human connection over agenda items. Kids, pets, and personal life showed up without judgement.
The key difference? Leaders focused on connecting the team to each other, not just connecting themselves to the team.
Then organisations abandoned these practices.
The Reality: We've returned to business as usual precisely when people need connection most.
Post-pandemic, organisational focus shifted back to savings, targets, and KPIs. This happened right when employees face job insecurity and cost of living pressures.
Managers broadcast organisational stressors while teams worry about their own stressors. Budgets, revenue, and costs dominate the conversation while individual concerns get ignored.
Employees describe this communication as tone deaf.
When managers emphasise organisational stress without acknowledging individual stress, meaningful relationshipscollapse. Employee engagement in 2024 sank to 31%, a 10-year low. Only 30% of employees feel connected to their company's mission.
We're more disconnected now than during the pandemic.
Key Point: Misaligned communication destroys the meaningful relationships that drive performance.
Passionate people stop contributing.
No one goes the extra yard. Meeting engagement declines. Yes people thrive while employees who crave connection and want their work to matter withdraw.
This shift is devastating because disconnection doesn't just hurt performance. It inverts power structures to favour the wrong behaviours.
Workplace loneliness costs U.S. employers $154 billion annually. Employees grappling with loneliness are:
7x more likely to disengage
5x more prone to absenteeism
3x more likely to underperform
The people you need most go silent first.
Key Point: Tone deaf communication drives your best performers into quiet disengagement.
The business case for deliberate connection is clear. So why do managers avoid it?
They're caught in the same cycle.
Managers either protect themselves or perform commitment to get ahead while executives look for ambition during tough times. They're worried about their own jobs. They're not being treated well either.
This creates a perpetuating cycle. When leaders feel insecure, they struggle to create security for their teams. When managers perform rather than connect, teams sense the inauthenticity.
The system feeds itself, and disconnection spreads.
Key Point: Managers face the same pressures as their teams, creating a systemic problem where disconnection perpetuates itself.
Managers don't need another framework. They need practical support that removes stressors while enabling genuine connection.
What works:
Connect work to purpose. Show people how their efforts matter. Stop repeating corporate messaging and start thinking about how to inspire your team.
Be deliberate about making space for connection. Create opportunities for working together towards shared goals.
Know your team. Learn about their families, interests, and what matters to them outside work. These details aren't small talk, they're the foundation of meaningful relationships.
This isn't about returning to the office. Research confirms lonely people don't innovate, don't collaborate, and don't go the extra mile. Physical location doesn't solve disconnection.
Deliberate connection does.
Key Point: Breaking the cycle requires practical tools that help managers connect work to purpose while acknowledging individual needs.
Does workplace loneliness only affect remote workers?
No. Loneliness affects employees regardless of location. Research shows the issue stems from communication quality and meaningful relationships, not physical proximity. Office workers experience loneliness when communication feels tone deaf or when they're excluded from decision-making.
How do I know if my team is experiencing disconnection?
Watch for declining meeting engagement, reduced voluntary contributions, increased absenteeism, and passionate employees going quiet. When people stop going the extra yard or only respond when directly asked, disconnection has taken root.
What's the difference between employee engagement and workplace connection?
Engagement measures how invested employees are in their work. Connection focuses on the quality of relationships and whether employees feel heard, valued, and part of something meaningful. You need both, but connection is the foundation that enables engagement.
Can managers foster connection when they're struggling themselves?
Yes, but it requires practical support. Managers need tools that reduce their communication burden while helping them connect authentically. When managers have resources that make connection easier, they're more likely to prioritise it despite their own pressures.
How long does it take to rebuild connection after it's been lost?
Rebuilding takes consistent effort over weeks or months, not days. Start with small, regular touchpoints focused on individual needs rather than organisational demands. Authenticity matters more than frequency. Teams can sense when connection efforts are genuine versus performative.
What if senior leadership doesn't prioritise connection?
Start with your own team. Individual managers have more influence than they realise. Focus on the communication you control: how you frame work, acknowledge stressors, and create space for your team to connect with each other. Results at the team level often influence broader organisational change.
Is deliberate connection sustainable during high-pressure periods?
Connection becomes more important during high-pressure periods, not less. When stress increases, employees need to know their individual concerns matter. Brief, authentic check-ins about how people are handling pressure create more resilience than ignoring individual stressors to focus solely on organisational demands.
How do I balance organisational needs with individual employee concerns?
Acknowledge both. Employees understand organisational pressures exist. What frustrates them is when communication only emphasises organisational stressors while ignoring their own. Frame organisational challenges in terms of how they affect individuals and what support is available, not just what the organisation needs from employees.
Organisations abandoned the deliberate connection practices that worked during COVID, returning to KPI-focused communication when employees need connection most
Tone deaf communication drives passionate people into quiet disengagement, creating a 10-year low in employee engagement at 31%
Workplace loneliness costs U.S. employers $154 billion annually, with lonely employees 7x more likely to disengage
Managers face the same pressures as their teams, creating a systemic cycle where disconnection perpetuates itself
Breaking the cycle requires connecting work to purpose, acknowledging individual stressors, and knowing your team beyond their job roles
Physical location doesn't solve disconnection. Deliberate communication that prioritises meaningful relationships does
The question isn't whether deliberate connection works. We proved it during COVID. The question is whether we'll remember before losing our best people